What does Meta charge?

Meta charges your business per delivered message, and the rate depends on the message’s category (marketing, utility, authentication or service) and the customer’s country. Each business phone number has a monthly free tier of service messages, which resets every month. Meta’s rules and rates are on Meta’s WhatsApp pricing page.

To estimate a month for your business, use the WhatsApp pricing calculator, or read our guide to WhatsApp Business API pricing.