Send your first WhatsApp broadcast

Send your first broadcast

To send a broadcast in Haiya, open CRM, then Campaigns (or Broadcasts, if your app shows it), press New broadcast, pick an approved template and choose who gets it: all contacts, customers, leads or VIPs. Send it now or schedule it, then open it to see how many messages were delivered and read.

Applies to

iPhone and iPad, Android, the web

Last updated

November 12, 2026

Before you start

An approved templateA broadcast sends one template that Meta has approved. Meta reviews each new template first.

A connected WhatsApp numberThe broadcast goes out from it, to each customer separately.

You are an owner or adminThey create and send broadcasts.

A payment method at MetaWithout one, WhatsApp does not send templates.

Step by step

The screens below are drawings of the Haiya app with sample data.

Press New broadcast

Open CRM, then Campaigns, and press New broadcast; on iPhone it is the round + button at the top. If your app shows a Broadcasts tab instead of CRM, open that. Give it a campaign name; customers never see it. Expected result: the broadcast editor opens.

New broadcast editor at the template step with a campaign name and a list of approved templates — The new broadcast editor at its first step, Template, with a campaign name and the approved templates. Sample data.

Pick the template and fill in its variables

Choose an approved template, then fill in its variables. Everyone receives the same values. Expected result: the preview shows the message as customers will see it.

Broadcast editor with a template chosen, its variables filled and a message preview — A template picked, its variables filled in and the preview of the message. Sample data.

Choose the audience

Under Audience, choose All contacts, Customers, Leads or VIP. Customers, Leads and VIP are the contacts with the tag customer, lead or VIP; if nobody has that tag yet, Haiya won't save the broadcast. Customers who opted out of broadcasts, and blocked customers, are always left out. Expected result: the audience you chose is selected, with a count.

Broadcast audience step with all contacts selected and tag options beside it — The audience step: All contacts, Customers, Leads or VIP, each with a count. Sample data.

Send now or schedule

Under Delivery, choose Send now, or Schedule and pick a time. Press Review and send, or Save as draft to finish later. Expected result: Send this broadcast?, with the template, the audience and the number of recipients.

Broadcast schedule step with Send now selected and a Review and send button — The schedule step: Send now or Schedule, then Review and send, or Save as draft.

Confirm, then read the results

Check the summary and confirm. A broadcast cannot be stopped or unsent once it starts. Expected result: the broadcast's page shows Delivered, Read rate and Failed, with failed recipients at the top.

A scheduled broadcast can go back to draft with Cancel schedule. Duplicate copies any broadcast as a new draft.

Send this broadcast confirmation with the recipient count, a preview, template and audience — Send this broadcast? with the recipient count, the preview, the template and the audience. Sample data.

If something goes wrong

When a step fails, Haiya shows a short message with what to do. Find the message in the first column.

Messages you may see, why they appear and what to do
What you see	Why	What to do
There is no template to pick	No template is Approved yet.	Create a template and wait for Meta to approve it, then come back.
The broadcast cannot be sent	Your plan's broadcast recipients for this month would be passed.	Send to a smaller group, wait for next month, or change your plan.
WhatsApp needs a payment method	Your WhatsApp account has no payment method at Meta.	Add one in your Meta business settings → Billing & payments. Haiya never handles payment.

Can I see who replied to a broadcast?

A customer’s reply arrives as a normal message in their own chat, under the template you sent, so whoever answers sees the context. Haiya does not mark which broadcast a reply came from and does not count replies; the results show delivered, read and failed. More on broadcasts in Haiya.

How many people can I send to?

Broadcast recipients are counted per calendar month, and the number depends on your plan. See the plans.

Send your first broadcast

Before you start